What makes a bank truly tick — in wholesale banking (i.e., commercial, corporate, and investment banking)? BNP Paribas — Delivering on Promises is the first in-depth ‘MRI scan’ of the bank’s reputation in wholesale banking, seen through the lens of 4,039 C-suite executives and senior managers from Fortune Global 500 and Forbes Global 2000 companies. The field research measures the bank’s wholesale banking performance in six critical areas: client-centricity, external engagement, competitiveness, leadership and employee quality, innovativeness, and business model efficiency and effectiveness (e.g., BNP Paribas’ reliability as a business partner, its agility, client responsiveness, and resilience). In today’s business environment, in which experiences are valued over individual products and services, you need to be the ultimate experience. BNP Paribas shows us the way.

For those seeking an even deeper understanding of the drivers behind excellence in wholesale banking, seen through the lens of clients, I strongly recommend reviewing the ‘Extended Edition’ of the Goldman Sachs report, Goldman Sachs — The Blueprint for Leadership. Ranked first in this extensive, multi-year study, Goldman Sachs received the most nominations, offering valuable insights for every leading bank, financial behemoth or boutique bank.