Citi — The Key to Leadership in Banking presents the results of an in-depth study of the bank’s wholesale banking performance, conducted among 4,039 key decision-makers from Fortune Global 500 and Forbes Global 2000 companies.

How Citi handles the little things sets the tone for how it handles the big things. Citi — The Key to Leadership in Banking reveals the bank’s wholesale banking performance with regard to six critical issues: client-centricity, external engagement, competitiveness, leadership and employee quality, innovativeness, and business model efficiency and effectiveness (e.g., Citi’s reliability as a business partner, its client responsiveness, agility, and resilience).

This research report presents the ‘Data Only Edition’ for Citi — Citi’s research results. For those seeking an even deeper understanding of the drivers behind excellence in wholesale banking (i.e., commercial, corporate, and investment banking), seen through the lens of clients, I strongly recommend reviewing the ‘Extended Edition’ or ‘Extended + Edition’ of the Goldman Sachs report, Goldman Sachs — The Blueprint for Leadership.

Ranked first in this extensive, multi-year study, Goldman Sachs received the most nominations, offering valuable insights for every leading bank — financial behemoth or boutique bank. While each bank faces unique challenges, the in-depth analysis of Goldman Sachs’ performance provides invaluable lessons applicable across the industry.

CITI — THE KEY TO LEADERSHIP IN BANKING | DATA ONLY EDITION 2025 (number of pages: 170).

COMING SOON.