In today's hypercompetitive world, the pace of change overwhelms even established financial institutions. But why do some Gulf banks like Emirates NBD prosper, while others fail to do so?

Emirates NBD — How to Win in Gulf Banking explains why Emirates NBD consistently and measurably outperforms most of its peers. This comprehensive research report is based on the insights of over 3,000 C-level executives and senior managers from Fortune Global 500 and Forbes Global 2000 companies. It uncovers the key factors behind Emirates NBD’s sustained success, seen through the eyes of ‘the market’. The focus of the study is on wholesale banking, i.e., corporate, investment, and commercial (SME) banking.

The research underlying Emirates NBD — How to Win in Gulf Banking is thorough and rigorous. It is a unique study in terms of newness, relevance, operational insights, and strategic advice. The study synthesizes many data points and advice coherently and practically. It provides a rich collection of insights and principles of success, offering a deep understanding of what drives one of the Gulf region’s leading banks. COMING SOON.