How does a financial powerhouse maintain its edge in wholesale banking (i.e., commercial, corporate, and investment banking)?

J.P. Morgan — Banking Excellence in Action unveils the bank’s wholesale banking performance through a unique, data-driven analysis, capturing insights, experiences, and perceptions from the world’s key decision-makers — 4,039 C-suite executives and senior managers from Fortune Global 500 and Forbes Global 2000 companies.

This study dissects J.P. Morgan’s wholesale banking performance across six dimensions: client-centricity, external engagement, competitiveness, leadership and workforce quality, innovativeness, and business model efficiency and effectiveness (e.g., J.P. Morgan’s reliability as a business partner, its client responsiveness, agility, and resilience). Key message: banks sell us status; they sell their reputations.

J.P. Morgan proves that true leadership isn’t about following trends — it’s about enduring excellence. The bank’s reputation ages remarkably well.

This research report presents the ‘Data Only Edition’ for J.P. Morgan — J.P. Morgan’s research results. For those seeking an even deeper understanding of the drivers behind excellence in wholesale banking, seen through the lens of clients, I strongly recommend reviewing the ‘Extended Edition’ or ‘Extended + Edition’ of the Goldman Sachs report, Goldman Sachs — The Blueprint for Leadership.

Ranked first in this extensive, multi-year study, Goldman Sachs received the most nominations, offering valuable insights for every leading bank — financial behemoth or boutique bank. While each bank faces unique challenges, the in-depth analysis of Goldman Sachs’ performance provides invaluable lessons applicable across the industry.

J.P. MORGAN — BANKING EXCELLENCE IN ACTION | DATA ONLY EDITION 2025 (number of pages: 171).