What does it take to join the elite of the most admired banks in the Gulf region? QNB — Principles of Enduring Success in Gulf Banking unlocks the formula behind the success of a leading Gulf bank. Packed with original data and insights, this report reveals how to effectively manage a bank in the Gulf region. The study draws on the perspectives of more than 3,000 C-level executives and senior managers from Fortune Global 500 and Forbes Global 2000 companies, focusing on QNB’s wholesale banking performance.

QNB — Principles of Enduring Success in Gulf Banking highlights the bank’s performance with regard to six success factors: QNB’s client-centricity, external engagement, competitive strength, leadership and people quality, innovativeness, and business model efficiency and effectiveness (for example, QNB’s agility, resilience, client responsiveness, and reliability).