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PIETER KLAAS JAGERSMA
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STRATEGY — ODYSSEY TO A WINNING PERFORMANCE

Strategy — Odyssey to a Winning Performance offers an in-depth overview of the key ingredients for an effective strategic plan. Widely recognized as a classic, it has been used as an MBA textbook at several universities and business schools in the Netherlands (from 1990 to 2010).

ISBN 9081077619 (sold out / no longer available)

  Strategy - Odyssey to a Winning Performance  presents a practical perspective on how to build a strategic plan. The book gives an overview of the most important ingredients of an effective strategic plan.  Strategy - Odyssey to a Winning Performanc

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